In my long independent career, I’ve always searched for new methods and new initiatives, with flexibility and creativity, to offer clients a valid and diversified assistance, both in the execution of global programs as well as for specific PR activities, using when necessary a network of external experts in specific sectors.
Media relations
The results obtained in this field, are the fruit of capacity to establish correct relationships with all information operators and of the credibility and reliability of the agency.
- Analysis of media placement scenarios
- Identification of target media
- Definition of media strategies
- Copywriting and distribution of
press releases, basic documents, technical data, statements, dossiers - Organization of
press conferences, press briefings, press tours, press lunches, journalistic awards ceremonies - Management of interviews and of exclusive reports
- Press kits
- Mailing lists
- Data and photo archives
- Media monitoring
- Press surveys
- Assessment of communication effectiveness
- Media training
- Production and distribution of news release videos
- Production and coordination of photo sessions
CULTURAL EVENTS
Cultural and art events, and performing arts initiatives are the “backbone” of Patrizia Cavalletti Comunicazione’s activities.
The agency acts as sole manager or as partner in the design, planning, organization, management, publicizing and promotion of cultural events; or offering single, highly specialized technical services such as press office and public relations.
Performing arts events
- multidisciplinary or thematic festivals
- reviews
- performance Seasons
- meetings
- debates
- light and music design
- endorsements
- readings
- literary and poetry awards
- editorial news
- awards ceremonies
Art events
- Exhibitions* of antique, modern, contemporary art; photography, architecture, design
- new museum projects
- exhibitions
- installations
- previews – vernissages/openings
- inaugurations
- exhibition design and setup
- catalogues
- art videos
* The agency offers turn-key exhibitions to public and private subjects, guaranteeing maximum flexibility and operational elasticity. The projects can be specific and defined by the client or entirely designed by the Agency.
Wine and food events
Corporate events
Design, organization, promotion, management
- inauguration of offices and plants
- Anniversaries
- agreement signings, official visits, nominations
- Etiquette and ceremonial
- Visits to plants and factories
- reunions, seminars, workshops
- conventions, incentives, team building
- meetings, conferences
- congresses, symposiums
- gala dinners, cocktails
- launching of new products
- fairs and exhibitions
Editing and audiovisual services
Design, production, realization, printing
Graphics
- logos and trademarks
- institutional brochures
- product and service brochures
- catalogues and folders
- monographs
- dossiers and whitepapers
- house organs
- newsletters, information bulletins
- technical and welcome manuals
- brochures
- press and congress kits
- invitations and programmes
- conference and congress proceedings
- advertising posters
- advertising pages and inserts for newspapers
- layouts
- calendars
Web and multimedia
- website design and realization
- in-company multimedia presentations
- films and audiovisuals
Copy
- newsletters
- magazines
- house organs and other company periodicals
- website contents
- brochure and catalogue contents
- thematic news
Training and education
Training
Patrizia Cavalletti Comunicazione designs training and updating sessions on specific topics regarding the world of communication, such as press offices, public speaking, empathic communication, leadership, interpersonal relations, organization of event.
In addition, the agency offers brief and intensive courses on the following subjects: food and beverages, etiquette and ceremonial, managing assistants.
The courses are tailored to the client’s specific needs and held at the location requested.
Scholarships, research contracts, training periods
Specific initiatives for schools
Study tours
Sales force stimulation
Strategies
- analysis and research
- brand strategy
- product strategy
- integrated communication plan
Various
- studies and research
- territorial marketing
- advertising campaigns
- Parliament activity monitoring
- institutional relations
- industrial relations
- weddings
- private events
- services for leisure time